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Upwardly Mobile - Could these two storey luxury beach lodges could spell the end for the humble British beach hut?
The days of the simplistic wooden beach hut appear to be in the past after a row of luxurious new cabins were unveiled on the south coast.
The 24 overnight lodges have been opened in Bournemouth, Dorset and are available to rent for an eye-watering £700 for a four night stay.
The chalets have room to sleep four adults and two children as well as their own private kitchens, toilets and shower facilities.