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Lot 104 - 'Someone forgot that food costs lives'.
A fascinating archive of iconic World War Two recruiting posters - some which have never been seen before - has emerged for sale for £10,000.
Among the 150 posters up for grabs are three thought never to have made it into production featuring Adolf Hitler, Nazi spin doctor Joseph Goebbels and Luftwaffe chief Hermann Goerring.
It is thought the designs were blocked from print because Brits might not have recognised the enemy leaders and might have taken the messages to "take time off" literally.
Other highlights include a copy of artist Abram Games' 'Blonde Bombshell' poster which was controversially withdrawn from circulation because it was deemed too glamorous.
The posters, said to be in mint condition, will be sold in 91 separate lots at Penzance Auction House in Cornwall on November 6.